This site is designed to give the Seneschals and
general populace of Atlantia an idea as to why the Office of Media
Relations has been created, what purpose it serves, and what services
it can render.
The Office of Media Relations is responsible for
assisting local and regional groups in presenting factual information
and a positive image to any organized news media group as defined
in the Society Seneschal's "Media Relations and External Publicity" Policy
(Appendix 1, Section 1). The information presented should be written,
designed, and produced in a manner consistent with efforts commonly
received by the media from other large, not-for-profit organizations.
Use the links at the top of this page to find
the answers to any questions you may have concerning the Office
of Media Relations and its function within the Society for Creative
Anachronism, Inc.
Media Relations Deputy (08/10) Lord Geoffrey ap Clywd (Jeff Williams) 6550 Skylemar Trail, Centreville, VA 20121 Phone: (703) 543-4273 Email: media@atlantia.sca.org
|
What the Office
of Media Relation Does |
| Provide "ready
to use" press releases for groups to download and
use immediately. |
• |
| Assist groups in
the creation of personalized press released for events
/ demos. |
• |
| Help groups develop
plans for structured media interaction whether print, radio,
or video. |
• |
| Encourage and assist
groups to develop media strategies that build on previous
media exposures. |
• |
What the Office
of Media Relation Does Not Do |
| Produce or develop
materials for newcomers. See the Chatelain's Office |
• |
| Plan or organize
demos (unless media are to be in attendance - and then
only in a support capacity). See the Chatelain's Office |
• |
|